Text Message Marketing for Local Businesses is Affordable and Effective
January 26, 2009
Text Message Marketing Advice from Biz Calling Cards
A friend owns a restaurant serving the local community. She was complaining the other day about how frustrating it is for her to have huge swings between people waiting to be seated and an empty house. When it’s busy, she can’t give the service she wants to make a meal at her restaurant a truly enjoyable experience. In addition, waiting customers become discouraged and leave, maybe never to return. When it’s slow, she has to pay her staff for standing around with nothing to do.
She complained that she has tried advertising in coupon books and newspapers, offering discounts. She has found that most of her ads were not read or simply thrown away. Print coupons have not helped her generate the business she had hoped. She said she needs something more personal and flexible to reach her customers. She wants to encourage more repeat customer business and bring in new customers. She wishes she could smooth out the peaks and valleys of busy-ness.
That’s when told her about Biz Calling Cards. Biz Calling Cards is a kind of interactive advertising program that lets businesses send targeted promotions to their customers, when they want. It starts with a GIFT … how cool is that? I told my friend that she could give each customer or prospect a free $5 calling card with her business’s name and address. It looks like an ordinary business card, but it’s much more. Her customers can call free anywhere in the world using the numbers on the card. When they do, they are agreeing to let my friend send them text message ads about her business; Text Message Marketing. She can then easily send promotions, opportunities … whatever she wants.
Each message is a personal invitation to come to her restaurant. But, the best thing is that she can customize the message to meet her changing business needs. If one day she finds at lunch that the restaurant’s dinner reservations are low, she can send out a message that same day offering a free appetizer inviting those customers, who know her restaurant, to come in for dinner. They just show their text message coupon and receive their free appetizer. She manages her business volume and makes her customers feel special.
In today’s world people read their text messages! Her jaw dropped when I told her that unlike even email, 95% of text messages are read by people … 90% within three minutes of receiving them. Text message marketing is a powerful new way for everyday business owners to boost their sales!
The program is very inexpensive, starting at only $295 set-up fee and a low $99 a month. For that you get 1200 free calling cards every six months. Wait … that’s $6000 worth of promotional product for less than $900.
Just then I got a text message. Gotta go. Another friend wants to meet for coffee. Hmm. How did she know I’d answer?
Text message marketing is effective, efficient and novel. It’s the advertising platform of the future.
We would be happy to provide your business with a free text marketing consultation. Contact us and find out if this advertising medium is right for you!
(949) 305-3050
www.BizCallingCards.com
